Read How Adidas blocked Pogba from leaving Man Utd for Real Madrid

Sportswear giants, Adidas, played a big role in keeping Paul Pogba at Manchester United, during the summer transfer window amid strong interest from Real Madrid, The Star reports.

Adidas intervened, as they believed it would be better for them from a commercial perspective, if Pogba was to remain at United.

They subsequently acted as peacemakers between Pogba, his agent Mino Raiola, and United.

Pogba is in the third year of a 10-year personal endorsement deal with Adidas, while the German company are also United’s kit manufacturers.

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Although Adidas also sponsor Real Madrid, the likes of Gareth Bale and Karim Benzema are also sponsored by the brand at the Spanish club.

In contrast, at United, Pogba is seen as the key star as far as Adidas is concerned.

Pogba has just under two years remaining on his current contract at United.

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