The name Imisi Ayanwale has become synonymous with triumph, resilience, and charisma following her emergence as the winner of Big Brother Naija Season 10 — one of Nigeria’s most-watched reality TV shows.
Born on January 24, 2002, in Ibadan, Oyo State, Opeyemi “Imisi” Ayanwale is a 23-year-old fashion designer, model, and budding actress whose story has inspired millions across Nigeria and beyond. Her journey from a modest background to stardom is a testament to determination, creativity, and self-belief.
Early Life and Education
Imisi grew up in Ibadan, Oyo State, where she attended her early and secondary education before pursuing higher studies. Reports suggest she obtained an Ordinary National Diploma (OND) in Fashion Design from Yaba College of Technology, Lagos, while others indicate she attended the University of Ibadan before venturing fully into fashion and entertainment.
Her passion for creativity began at a young age. From sketching dress designs in her school notebooks to making custom outfits for friends, Imisi always dreamed of building her own brand — a dream she began to realize before fame found her.
Career Before Big Brother Naija
Before stepping into the Big Brother Naija house, Imisi had already established herself as a young entrepreneur and fashion designer. She ran a small but thriving clothing brand known for its bold, Afrocentric designs and contemporary streetwear appeal.
She also dabbled in modeling and acting, appearing in a few promotional shoots and short films. Her online presence reflected a mix of fashion, lifestyle, and empowerment — traits that would later define her public image during the BBNaija show.
Big Brother Naija Season 10 Journey
Imisi entered the Big Brother Naija Season 10 (“10/10”) house in 2025, quickly becoming one of the standout contestants of the season. Known for her authenticity, humor, and emotional intelligence, she connected effortlessly with both her housemates and viewers.
Throughout her time in the house, she demonstrated remarkable strength and maturity, often using her personal story to inspire others. During one of the live diary sessions, she revealed how she lost her four-month-old child years ago due to the stress of a toxic relationship — a moment that moved both fans and fellow contestants.
After weeks of intense competition, alliances, heartbreaks, and twists, Imisi emerged the winner of BBNaija Season 10 on October 5, 2025, defeating other top finalists including Dede, Koyin, Kola, Isabella, and Kaybobo. She walked away with a ₦150 million grand prize, including cash, luxury gifts, and endorsement deals.
Show host Ebuka Obi-Uchendu described the season as “one of the most competitive and unpredictable editions” in the show’s history.
Life After BBNaija
Since her victory, Imisi has become one of Nigeria’s most sought-after reality stars. With millions of followers across social media platforms, she continues to use her influence to promote self-confidence, mental health awareness, and women’s empowerment.
She has also hinted at plans to expand her fashion brand, delve into acting, and possibly launch a foundation to support young women and survivors of abuse — issues close to her heart.
Personal Life and Personality
Despite her fame, Imisi remains grounded. Known for her warmth, humor, and confidence, she has built a loyal fanbase nicknamed the “ImisiNation.”
She describes herself as “a woman who has seen pain but chooses joy every day.” Her authenticity, according to fans, is what makes her stand out in an industry often dominated by superficiality.
Achievements and Recognition
- Winner, Big Brother Naija Season 10 (2025)
- CEO, Imisi Couture (Fashion Brand)
- Featured on multiple entertainment covers and media interviews
- Advocate for mental health, self-love, and women’s empowerment
- Over 30% fan vote share in the BBNaija grand finale — one of the highest margins in show history
Net Worth
Following her BBNaija win and brand endorsements, Imisi’s net worth is estimated at over ₦150 million, with prospects of significant growth as she pursues new ventures in fashion, media, and entertainment.
